PINTEREST & INSTAGRAM—Graphics
I currently run the Pinterest account for StyleCaster.com. In addition to the daily task of scheduling pins I'm responsible for creating custom Pinterest graphics for each of StyleCaster Media Groups properties: StyleCaster.com, BeautyHigh.com, & DailyMakeover.
Custom pinterest graphics get 3x the amount of click-through's than an image alone. Text legibility, image ratio, title wording, and colors used all play a role in whether a pin will perform well or not. Each pin caption includes a keyword rich file name as well as a clever, SEO-driven pin description—all without losing personality and brand voice.